Visa names SRK India brand ambassador and launches 'Infinitely More' campaign with Publicis-Leo, targeting affluent consumers pivoting to travel, dining and wellness. New Visa.co.in platform aggregates curated experiential offers across 175M merchant locations in 200 countries.

Business Today · Latest · 6/4/2026, 4:23:04 PM

Goafest 2026's top creative honors went to Mountain Dew's Darescore (QR-coded bottles grading mountain difficulty), Kansai Nerolac's Barefoot Journey (heat-reflective temple walkways cooling surfaces by ~15°C), and Perfetti's Center Fruit GenAI voice campaign in Indian dialects—signaling tech-led brand storytelling as the new creative benchmark.

Financial Express · BrandWagon · 5/26/2026, 5:22:50 PM