WPP
Signals mentioning WPP
- Celebrity ads on IPL surge 34% YoY, hit 61% of ad volumes as brands chase Bollywood firepower
- RK Swamy doubles down on integrated agency model as Omnicom, WPP, IPG split media-creative
- Samsung, Maruti, Adani, Adidas trigger India pitch wave as WPP, Omnicom-IPG reshape agency map