RK Swamy doubles down on integrated agency model as Omnicom, WPP, IPG split media-creative

FY26 revenue up 15% to ₹351.7 cr, PBT up 30% to ₹32.2 cr. Investing double-digit crores in AI, expanding Mumbai studio, targeting 20-30 consulting projects. Contrarian bet against global Big Four unbundling, with Indian ad market seen growing 10.5% to ₹1.66 trn in 2026.

— Filed Thu, 21 May, 2026, 15:29 IST · Source Mint · Companies · Updated

RK Swamy posts 15% FY26 revenue growth to ₹351.7 cr, doubling down on integrated media-creative model as global Big Four split functions. Investing double-digit crores in AI, expanding Mumbai studio, targeting 20-30 consulting projects amid ad slowdown.

Why this matters

RK Swamy is doubling down on a unified media-creative model just as Omnicom, WPP and IPG unbundle, betting Indian advertisers prefer integrated partners amid 10.5% market growth.

Retail-company signals steady at 800 over the last 90 days.

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