Victoria's Secret lands in Pune as Apparel Group expands India footprint
Apparel Group has opened a new Victoria's Secret store at Phoenix Marketcity, Viman Nagar, Pune, carrying lingerie, sleepwear, fragrances and body care. The launch, attended by ambassador Triptii Dimri, deepens the franchisee's India play, which spans 20 brands across 300 stores in 50 cities.
Apparel Group has opened a new Victoria's Secret store at Phoenix Marketcity in Viman Nagar, Pune, stocking lingerie, sleepwear, fragrances and body care. India ambassador Triptii Dimri attended the launch.
Why this matters
Adds to Victoria's Secret's growing Pune cluster, following its third store at Phoenix Avenue of Stars, as franchisee Apparel Group accelerates rollout across India's tier-1 mall circuit.
Store openings holding steady with 321 signals in the last 90 days.