Titan's lab-grown diamond push resurfaces: first beYon store opened in Mumbai
Titan Company opened its first exclusive beYon lab-grown diamond jewellery store in Mumbai on December 29, with additional outlets planned in Mumbai and Delhi, a move now resurfacing in coverage.
Titan will enter lab-grown diamond jewellery through beYon, opening its first exclusive Mumbai store on December 29. The company plans further Mumbai and Delhi outlets, expanding beyond its existing jewellery portfolio amid rising demand for diamond alternatives.
Why this matters
The launch follows recent signals resurfacing Titan's late-December beYon entry in Mumbai, including coverage of its first store and lab-grown diamond push. It also coincides with India-UK CETA coverage affecting jewellery retailers.
Store-opening is steady: 1,353 signals in 90 days; no QoQ change was provided.