Titan's lab-grown diamond entry resurfaces: first beYon store opened in Mumbai
Resurfacing a December 29 move, Titan Company launched its first exclusive beYon lab-grown diamond jewellery store in Mumbai, with additional stores planned across Mumbai and Delhi.
Titan will enter lab-grown diamond jewellery through beYon, opening its first exclusive Mumbai store on December 29. It plans further Mumbai and Delhi outlets, extending its jewellery portfolio beyond Tanishq, Mia and Zoya amid rising demand for diamond alternatives.
Why this matters
The opening follows recent signals on Titan's Mumbai beYon store and its late-December entry into lab-grown diamond jewellery through the beYon format.
Store openings are steady, with 1,365 signals recorded in the past 90 days.