Tanishq opens first US store on New Jersey's Oak Tree Road, eyes Chicago next
Titan's jewelry brand has entered the US market targeting the Indian diaspora, with a debut store on New Jersey's Oak Tree Road and expansion planned to Chicago and beyond. Tanishq is chasing the roughly USD 3 billion Indian American segment within the USD 60 billion US jewelry market and calls America a huge opportunity for Indian retail brands.
Tanishq, Titan's jewelry brand, opened its first US store on New Jersey's Oak Tree Road targeting the Indian diaspora, calling America a huge opportunity for Indian retail brands, with expansion planned to Chicago and beyond.
Why this matters
Tanishq's New Jersey debut marks Titan's first US store, with Chicago flagged as the next market as it chases the $3B Indian-American segment within a $60B US jewelry market.
Store openings holding steady with 1,105 signals tracked over the past 90 days.
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