Swiggy Instamart tests physical retail beyond quick-commerce delivery
Swiggy Instamart is experimenting with physical retail, signalling a potential offline extension of its quick-commerce model. Details on store format, locations and rollout scale have not been disclosed.
Swiggy Instamart is experimenting with physical retail, signalling a potential move beyond its quick-commerce delivery model into offline consumer retail.
Why this matters
The test extends a pattern seen in prior signals on Swiggy Instamart's December physical-retail move resurfacing and its experiments with physical retail, suggesting continued exploration of offline channels.
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