Small restaurants revolt against Swiggy, Zomato commissions; zero-fee Ownly gains traction
Indian small-format F&B operators are migrating to zero-commission delivery alternatives like Ownly, citing margin compression, menu price gaps and loss of customer data on Swiggy and Zomato. Consumer scrutiny of platform fees is accelerating the rebalancing.
Indian small restaurants are pushing back against high-commission food delivery models, fueling growth of zero-commission alternatives like Ownly. Operators cite margin pressure, pricing gaps and loss of customer data control, while consumers increasingly scrutinize platform charges.