Royal Enfield July sales rise 34% to 118,232 units

Royal Enfield reported 34% year-on-year sales growth in July 2026, selling 118,232 motorcycles. The company also recorded a significant increase in exports during the month.

— Filed Sat, 1 Aug, 2026, 18:11 IST · Source The Hindu BusinessLine · Updated

Royal Enfield reported 34% year-on-year sales growth in July 2026, selling 1,18,232 motorcycles. Exports also rose significantly during the month.

Why this matters

The July gain follows Royal Enfield's 25-unit Rough Crafts Shotgun 650 selling out in India in three minutes and approval of a ₹1,225 crore Andhra Pradesh plant phase to add 4.5 lakh bikes annually.

Retail-company is accelerating, up 220350% QoQ.