RIL maps JioMart's e-commerce architecture, betting on WhatsApp to wire kiranas, farmers and MSMEs into digital retail
Reliance details how JioMart will stitch together 30 million small merchants, 120 million farmers and 60 million MSMEs using Jio's 400 million-user base and Facebook-backed WhatsApp integration, backed by a Rs 43,000 crore capital push into retail.
RIL details JioMart's pan-India expansion plans, leveraging WhatsApp integration post-Facebook investment to connect kirana stores, farmers, and MSMEs via digital commerce platform.