Resurfacing a March 2021 Move: Delhivery Acquired Bengaluru's Primaseller to Add Omnichannel Inventory Tools
Logistics unicorn Delhivery, valued near $1B, bought retail-tech startup Primaseller back in March 2021 to bolt on omnichannel inventory and order-management software, deepening its push beyond core logistics into SMB and D2C retail enablement.
Logistics unicorn Delhivery acquires Bengaluru-based retail-tech startup Primaseller to add omnichannel inventory and order management tools, strengthening its offering for SMB and D2C retailers alongside core logistics.