Delhivery acquires retail-tech platform Primaseller
Indian logistics unicorn Delhivery has acquired Primaseller, adding retail-technology capabilities that could strengthen its offering for e-commerce and omnichannel merchants.
Indian logistics unicorn Delhivery has acquired retail-technology company Primaseller, signaling an expansion of its capabilities for retail and e-commerce merchants.
Why this matters
The acquisition aligns with recent Delhivery signals revisiting its Primaseller deal, including reports that the 2021 retail-tech acquisition is resurfacing and that it deepened ecommerce merchant capabilities.
Retail-company signals are accelerating, up 991300% QoQ.