Reliance Retail targets 2x operating EBITDA in 3 years via JioMart, dark stores and quick commerce

Reliance Retail aims to double operating EBITDA by FY28-FY29 by scaling JioMart, expanding to 600+ dark stores and pushing private labels. Omni-channel shoppers spend 2.7x more, while AJIO Rush quick-commerce fashion orders jumped 136% sequentially and daily digital orders rose 116% YoY.

— Filed Sun, 19 Jul, 2026, 15:38 IST · Source Business Standard · Companies · Updated

Reliance Retail plans to rapidly scale JioMart online business, expand dark stores and omni-channel reach, targeting doubled operating EBITDA in three years via private labels, higher repeat rates and improved unit economics. AJIO Rush quick-commerce fashion shows strong momentum.

Why this matters

The EBITDA target builds on Reliance Retail's digital push, following a 300% jump in JioMart daily orders and a two-hour delivery expansion, even as quick-commerce burn cut Q1 PAT 14% to Rs 2,806 crore.

Omni-channel remains steady with 1,174 signals in the last 90 days.