Reliance Retail takes Netmeds offline with Chennai pharmacy store
Reliance Retail has opened a Netmeds physical pharmacy store in Chennai, extending the digital pharmacy brand into offline retail and adding a new omnichannel touchpoint for medicine and healthcare purchases.
Reliance Retail has entered offline pharmaceutical retail by opening a Netmeds store in Chennai, extending the digital pharmacy brand into physical retail.
Why this matters
The Netmeds store follows Reliance Retail’s recent omnichannel moves, including JioMart’s WhatsApp-led kirana commerce expansion and the resurfacing of JioMart grocery ordering on WhatsApp.
Omni-channel is accelerating, up 183500% QoQ.