Reliance Retail bets on JioMart, dark stores and AJIO Rush to double pre-tax earnings by FY29

Reliance Retail plans to scale online operations in FY27, targeting a 2x operating EBITDA over three years through private labels, monetisation and better unit economics. It operates 3,100+ stores and 600+ dark stores across 1,200+ cities, with AJIO Rush quick-commerce orders up 136% sequentially and daily digital orders up 116% YoY.

— Filed Sun, 19 Jul, 2026, 15:50 IST · Source The Hindu BusinessLine · Updated

Reliance Retail plans to rapidly scale JioMart, dark stores and omni-channel operations in FY27, targeting doubled operating EBITDA in three years via private labels, monetisation and improved unit economics, with AJIO Rush quick-commerce fashion showing strong momentum.

Why this matters

Builds on Reliance Retail's push to 2x operating EBITDA in three years and its expansion of 2-hour delivery beyond grocery, even as quick-commerce burn dragged Q1 PAT down 14% to Rs 2,806 crore.

Omni-channel activity holding steady with 1,175 signals in the past 90 days.