Rapido’s Ownly targets expansion beyond Bengaluru with zero-commission food delivery model
Five-month-old Ownly, Rapido’s food-delivery platform, has onboarded 20,000 Bengaluru restaurants without charging commissions. It plans to enter new markets next quarter, using Rapido’s rider network and app traffic to reduce delivery and customer-acquisition costs.
Rapido’s Ownly is pursuing a zero-commission food-delivery model, prioritising customer and restaurant acquisition over GOV. After Bengaluru rollout, the platform plans expansion next quarter, using Rapido’s rider network and app traffic to lower delivery and acquisition costs.
Why this matters
Ownly’s expansion follows its Bengaluru launch, an NRAI partnership for zero-commission delivery, Rapido app integration, and a previously signaled five-city rollout.
Omni-channel is steady, with 1,768 signals recorded in the past 90 days.