Rapido folds Ownly food delivery into its main Bengaluru app
Rapido has integrated Ownly into its core app in Bengaluru, using its ride-hailing customer base and rider network to challenge Swiggy and Zomato with lower acquisition and delivery costs.
Rapido has integrated its Ownly food-delivery service into its main app in Bengaluru, leveraging its existing ride-hailing users and rider network to lower acquisition and delivery costs as it challenges Swiggy and Zomato.
Why this matters
The integration extends Rapido's recent zero-commission food-delivery push in Bengaluru and follows signals on gig-work risks faced by Rapido riders, linking food delivery growth to its existing rider network.
Omni-channel is steady, with 1,762 signals in the past 90 days; QoQ change was not provided.