Rakesh Bedi turns down pan masala deal, fronts MakeMyTrip and Neeman's after Dhurandhar buzz
Veteran actor Rakesh Bedi says advertiser interest has surged post-Dhurandhar, with current campaigns for MakeMyTrip and Neeman's. He publicly refused a pan masala brand, underscoring rising demand for nostalgia-driven, values-aligned celebrity faces in Indian brand campaigns.
Veteran actor Rakesh Bedi discusses brand endorsements, noting refusal of a pan masala brand and increased advertiser interest post-Dhurandhar success. Currently fronts campaigns for MakeMyTrip and Neeman's, signaling demand for nostalgia-driven celebrity faces in Indian advertising.