PhonePe launches PulsePro, a transaction-data intelligence platform for businesses
PulsePro uses aggregated PhonePe transaction data to offer hyperlocal insights on market potential, distribution, site selection and category growth across 200+ store categories. PhonePe says its network spans 700 million-plus registered users and 50 million-plus merchants.
PhonePe launched PulsePro, an enterprise intelligence platform using aggregated transaction data to provide hyperlocal market, distribution, site-selection and category-growth insights for Indian businesses across more than 200 store categories.
Why this matters
PulsePro extends PhonePe's recent push to monetize payment-network data through hyperlocal retail intelligence and enterprise sales, alongside its expansion of lending distribution.
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