OYO parent PRISM adds 40 premium hotels across the UK
PRISM has expanded its UK directly operated portfolio with 16 Sunday Hotels and 24 Belvilla properties, using leasehold and long-term management deals. The hotels will undergo phased refurbishments.
OYO parent PRISM added 40 UK premium hotels under Sunday Hotels and Belvilla, expanding its directly operated portfolio through leasehold and long-term management deals. The properties will undergo phased refurbishments and are positioned around the India-UK tourism corridor.
Why this matters
The expansion follows the recent signal that PRISM added 40 UK premium hotels ahead of its IPO, reinforcing its focus on building a directly operated UK portfolio.
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