Nykaa takes over Kiehl's India operations in expanded L'Oréal Luxe partnership
Nykaa signed an exclusive distribution agreement with L'Oréal Luxe India to manage end-to-end operations for Kiehl's, covering offline outlets, D2C site and omnichannel retail nationwide. The deal deepens an existing tie spanning brands like Lancôme and YSL.
Nykaa signed an exclusive distribution agreement with L'Oréal Luxe India to manage end-to-end operations of premium skincare brand Kiehl's, overseeing its outlets, D2C site and omnichannel retail across India.
Why this matters
Builds on Nykaa's deepening L'Oréal Luxe tie spanning Lancôme and YSL, and follows strong Q3 FY26 results as India retail eyes Rs 215 trillion by 2035.
Retail-company signals accelerating at +424800% QoQ.