Nykaa resurfaces February 2026 deal to run Kiehl’s India operations under exclusive L’Oréal Luxe agreement
Resurfacing a February 2026 move, Nykaa operates Kiehl’s India across brand outlets, Kiehls.in, digital channels and multi-brand distribution, plugging the skincare label into its omnichannel network, logistics and Nykaa Now delivery service.
Nykaa signed an exclusive agreement with L’Oréal Luxe India to run Kiehl’s India operations, spanning brand outlets, Kiehls.in, digital channels and multi-brand distribution. Kiehl’s will plug into Nykaa’s omnichannel network, logistics and Nykaa Now delivery service.
Why this matters
The resurfaced February 2026 deal follows signals on Nykaa taking over Kiehl’s India operations and expanding its L’Oréal Luxe partnership, extending Nykaa’s role across brand retail, online sales and distribution.
Omni-channel is steady, with 1,553 signals recorded in the past 90 days.