NEWME to double store count to 50 by December, deepening omnichannel push
Gen-Z fashion-tech brand NEWME plans to scale from 25 to 50 stores across India's top 20 cities by December 2025, lifting offline contribution from 25-27% to 30-35% of sales. Backed by Accel, Fireside and Point72, it pairs physical expansion with NEWME Zip quick commerce and targets EBITDA break-even this year.
Gen-Z fashion-tech brand NEWME plans to double its retail footprint to 50 stores by December across top 20 Indian cities, deepening its omnichannel play alongside NEWME Zip quick commerce, targeting EBITDA break-even this year.
Why this matters
Gen-Z fashion-tech brand NEWME is shifting from digital-first to a balanced omnichannel model, pairing aggressive offline expansion with quick commerce as it pushes toward profitability.
Store-opening activity remains steady with 296 signals tracked over the past 90 days.