Natural diamonds rebound in India as De Beers supply cuts lift solitaire prices 5-8%
De Beers-led supply discipline and softer gold prices are reviving natural diamond demand in India, now the world's second-largest market at $9B. Solitaire prices rose 5-8% YoY, with 1-carat stones near ₹1.85 lakh. Gen Z and millennials drive 86% of category value, lifting brands like Kama, Popley and Zen Diamond.
Natural diamond solitaire prices in India rose 5-8% YoY as De Beers-led supply cuts and softer gold prices revived demand. India is now the second-largest diamond jewellery market at $9B, with Gen Z and millennials driving 86% of value.