Myntra's Singapore launch resurfaces — a June move — as CEO says India remains core market

Resurfacing a June 2025 move, Nandita Sinha said Myntra Global had drawn 30,000 Singapore users pre-launch, tapping 650,000 Indians there, even as India's sub-15% e-fashion penetration keeps it the primary growth bet.

— Filed Mon, 20 Jul, 2026, 05:35 IST · Source Financial Express · BrandWagon · Updated

Myntra CEO Nandita Sinha discusses global expansion via Myntra Global Singapore while reaffirming India as core market, citing low e-fashion penetration and aspirational Gen Z demand.