Mercedes-Benz India posts record H1 sales up 9%, EV mix hits 14%; ₹450 cr outlet expansion
Mercedes-Benz India reported record H1 2026 sales of 9,768 units, up 9%, with Q2 up 10% to 4,637 units. EVs reached 14% of the Q2 mix and premium BEVs rose 85%. Franchise partners will invest ₹450 crore to add 20+ luxury outlets, entering Varanasi and expanding across Mumbai, Delhi NCR, Pune and Hyderabad.
Mercedes-Benz India posted record H1 2026 sales up 9% with EVs at 14% of Q2 mix. Franchise partners to invest ₹450 crore adding 20+ luxury outlets, including Varanasi entry, expanding across Mumbai, Delhi NCR, Pune, Hyderabad.
Why this matters
The ₹450 crore outlet push follows Mercedes-Benz India's record H1 retail of 9,768 units and its first entry into global Top 15 markets, as it defends an 11-year India luxury lead with BMW narrowing the gap.
Store-opening activity is steady with 717 signals in the past 90 days.
Also reported by
- The Hindu BusinessLine — 3h after first sighting