Mercedes-Benz India breaks into global Top 15 markets for first time
India joins Mercedes-Benz's Top 15 global markets and ranks Top 5 for Maybach. Brand sells 20,000 units in a 50,000-unit luxury market, holds 25% top-end share, with EVs at 8-10%. Pipeline of 40 global models feeds 20 India SKUs, 11 locally produced; new S-Class plug-in hybrid leads next wave.
Mercedes-Benz says India has entered its global Top 15 markets for the first time and ranks Top 5 for Maybach. Launching new S-Class plug-in hybrid; plans more launches from 40-model global pipeline, with 11 already locally produced.
Why this matters
Milestone aligns with Mercedes-Benz India's premiumization push, including the Rs 2.20 cr PHEV S-Class launch and recent 1-2% price hikes despite single-digit growth outlook.
Retail-brand signals steady at 1,580 in the last 90 days.