Mercedes-Benz India advances hybrid strategy despite policy gap
Mercedes-Benz India has launched the AMG E 53 plug-in hybrid, priced from ₹1.45 crore, and says it will keep bringing hybrids as a bridge for buyers not ready to go fully electric. The brand has also signed on as title partner of the Indian Padel Tour’s 2026–27 season.
Mercedes-Benz India launched the AMG E 53 plug-in hybrid and said it will continue introducing hybrids despite limited policy incentives, positioning them as an EV bridge. It also became title partner of the Indian Padel Tour’s 2026-27 season.
Why this matters
The launch follows Mercedes-Benz India opening bookings for the AMG E 53 plug-in hybrid and its report that the new CLA is sold out through 2026, showing continued focus on electrified models.
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