Meesho buys Kirana Club for Rs 202 crore to scale B2B commerce
Meesho acquires 100% of B2B retail platform Kirana Club in an all-cash Rs 202 crore deal, gaining access to 4.1 million small kirana retailers across Tier 2-4 India for FMCG sourcing and stronger fulfillment economics.
Meesho acquires B2B retail platform Kirana Club for Rs 202 crore all-cash to expand B2B ecommerce, tapping 4.1 million small kirana retailers in Tier 2-4 India for FMCG sourcing and improved fulfillment economics.