Meesho acquires Kirana Club for Rs 202 crore to scale B2B ecommerce push

Meesho buys 100% of B2B retailing platform Kirana Club in an all-cash deal worth about Rs 202 crore, gaining access to 4.1 million small retailers across Tier 2-4 cities and rural India. Kirana Club posted FY26 turnover of Rs 15.8 crore, up sharply from Rs 4.9 crore in FY25 and Rs 2.7 crore in FY24.

— Filed Tue, 14 Jul, 2026, 11:47 IST · Source Financial Express · BrandWagon · Updated

Meesho will acquire B2B retailing platform Kirana Club for about Rs 202 crore in an all-cash deal, expanding its B2B ecommerce operations and access to 4.1 million small retailers in Tier 2-4 cities and rural India.

Why this matters

The Kirana Club buy extends Meesho's B2B expansion, echoing its recent all-cash acquisition moves and its push into Tier-2 markets alongside AI shopping assistants targeting the same buyers.

Retail-company signals are accelerating, up +771600% QoQ.