Meesho acquires Kirana Club for Rs 202 crore to deepen B2B kirana reach
Meesho will buy B2B retail platform Kirana Club in a Rs 202 crore all-cash deal, tapping its network of 4.1 million small kirana retailers across Tier 2-4 India. Kirana Club, which posted Rs 15.8 crore projected FY26 revenue, will run as an independent subsidiary.
Meesho will acquire B2B retail platform Kirana Club for Rs 202 crore in an all-cash deal to expand its B2B ecommerce reach among 4.1 million small kirana retailers across Tier 2-4 India. Kirana Club will operate as an independent subsidiary.
Why this matters
The Kirana Club buy extends Meesho's push into B2B ecommerce, adding a 4.1 million-strong kirana retailer network to scale commerce across smaller Indian towns.
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