Meesho acquires Kirana Club for Rs 202 crore to build out B2B retail sourcing arm
Meesho takes 100% of B2B retail platform Kirana Club in an all-cash deal, gaining access to 4.1 million small retailers across Tier 2-4 and rural India for FMCG sourcing and fulfillment. Kirana Club posted Rs 15.8 crore projected FY26 turnover, up from Rs 4.9 crore in FY25 and Rs 2.7 crore in FY24.
Meesho will acquire B2B retail platform Kirana Club for about Rs 202 crore all-cash to expand B2B ecommerce, tapping 4.1 million small retailers across Tier 2-4 and rural India for FMCG sourcing and fulfillment.
Why this matters
The acquisition extends Meesho's push into B2B ecommerce, following repeated signals of it buying Kirana Club to scale its retail sourcing reach into rural and Tier 2-4 markets.
Retail-company signals are accelerating, up 730800% QoQ.