Marico's Parachute Advansed enters Rs 10,000-cr shampoo market with Protein variant

Marico extends its flagship Parachute Advansed brand into hair cleansing, taking on HUL and P&G in a Rs 10,000-crore category growing 9-10% annually. The move supports Marico's Rs 20,000-crore FY30 revenue ambition and broadens its premium personal care footprint beyond hair oils.

Marico launches Parachute Advansed Protein shampoo, entering the Rs 10,000-cr haircare market and taking on HUL and P&G.

ET Small Business · 5/26/2026, 11:28:46 AM · Ask about this →

Marico + Hair & Care + Hindustan Unilever + Nihar + Parachute Advansed + Procter & Gamble + Saffola +