JioMart to onboard kiranas via WhatsApp as Reliance scales pan-India retail play
Reliance details JioMart's roadmap linking small merchants, farmers and MSMEs to e-commerce through WhatsApp and PoS tech, backed by Facebook's Rs 43,000 crore investment and access to 400 million WhatsApp users.
Reliance outlines JioMart's kirana e-commerce roadmap, using WhatsApp to onboard merchants and scale pan-India infrastructure, targeting small traders, farmers and MSMEs with PoS tech backed by Facebook's Rs 43,000 crore investment.