JioMart Plans Quick Commerce Foray to Challenge Blinkit, Zepto and Swiggy Instamart
Reliance's retail arm JioMart is set to pivot from its scheduled and next-day grocery model toward instant minute-based delivery, entering India's fast-growing rapid delivery segment to take on incumbents Blinkit, Zepto and Swiggy Instamart.
JioMart, Reliance's retail arm, plans to enter quick commerce to rival Blinkit, Zepto and Swiggy Instamart, shifting from its scheduled/next-day grocery model toward instant minute-based delivery in India's fast-growing rapid delivery segment.