India beer market grew 14.6% in 2024, fastest among major markets
Kirin Holdings data shows India's beer consumption outpaced all major markets in 2024, growing 14.6% YoY against a global base of 194B liters. Young demographics, rising disposable incomes, and urbanization are fueling demand, drawing global brewers and malt suppliers to scale India footprints.
India's beer consumption grew 14.6% YoY in 2024, the fastest among major markets per Kirin Holdings data. Young demographics, rising incomes, and urbanization are driving demand, attracting global brewers and malt producers eyeing long-term India growth.
Why this matters
India's 14.6% growth stands out against a near-flat global beer base of 194B liters, signaling a structural shift toward emerging markets and prompting capacity investments from brewers and malt suppliers.
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