India allows FDI-backed inventory e-commerce for exports, keeps domestic rules unchanged

India has opened inventory-based e-commerce to foreign direct investment for exports of domestically made goods, giving sellers a new route to overseas markets. Restrictions on domestic B2C inventory-led e-commerce remain unchanged.

— Filed Fri, 24 Jul, 2026, 09:53 IST · Source ET Retail · Updated

India has allowed FDI-backed inventory-based e-commerce solely for exports of domestically made goods, enabling sellers to access overseas markets. The domestic B2C and inventory-led e-commerce restrictions remain unchanged.

Why this matters

DPIIT’s export-only policy aligns with recent signals permitting FDI-backed inventory e-commerce for domestic-goods exports and opening the model to foreign-funded firms, while preserving domestic B2C restrictions.

Retail-company signals are accelerating, up 1,068,600% QoQ.