Hero MotoCorp to Widen Premium Bike Range with New 150cc–350cc Models in FY27
Hero MotoCorp plans new premium motorcycles spanning 150cc–350cc, including models developed with Harley-Davidson, launching in FY27. The push follows an 18% rise in premium bike demand. Hero has opened 50 new Premia Auto showrooms, taking its premium retail network to 130 across 115 cities.
Hero MotoCorp plans to expand its premium 150cc-350cc motorcycle range, launching new models with Harley-Davidson in FY27. Premium bike demand rose 18%; Hero opened 50 new Premia Auto showrooms, reaching 130 across 115 cities.