Hero MotoCorp eyes E100 flex-fuel push as it hedges across ICE, hybrid and EV

Building on its Splendor+ and HF Deluxe Flex Fuel launches, Hero MotoCorp plans to scale flex-fuel capability up to E100. The market leader is betting on a multi-fuel future—rural ICE demand stays strong while urban buyers shift to EVs—positioning the brand across powertrains in India and 50 export markets.

— Filed Fri, 19 Jun, 2026, 17:21 IST · Source ET Small Business · Updated

Hero MotoCorp plans to expand flex-fuel capability to E100, building on its recently launched Splendor+ and HF Deluxe Flex Fuel motorcycles. Company pursues multi-fuel, hybrid and EV strategies, with strong rural ICE demand and urban EV shift.