Hero MotoCorp deepens Ather bet with ₹1,000 crore preferential issue as EV push scales up
Hero MotoCorp has approved up to ₹1,000 crore in Ather Energy via a preferential issue, lifting its 29.48% stake while pushing its own VIDA brand, now at 10.2% market share. Backed by ₹14,000 crore cash reserves, the twin-track EV strategy targets India's electric two-wheeler market.
Hero MotoCorp approved up to ₹1,000 crore investment in Ather Energy via preferential issue, deepening its 29.48% stake while expanding its own VIDA EV scooter brand across India's electric two-wheeler market.