FSSAI serves notice to Heritage Foods over 'Fresh Paneer' and 'Healthy Happiness' claims

The food regulator has flagged allegedly misleading labelling on Heritage Foods' paneer products, giving the company 7 days to explain why action shouldn't follow under the FSS Act, 2006. A challenge to the brand's premium 'fresh' positioning.

— Filed Mon, 6 Jul, 2026, 20:27 IST · Source ET Small Business · Updated

FSSAI issued a notice to Heritage Foods over allegedly misleading 'Fresh Paneer' and 'Healthy Happiness' claims, giving the company 7 days to explain why action shouldn't follow under the FSS Act, 2006.