FSSAI issues notices to multiple F&B brands over misleading 'fresh' and 'organic' claims

India's food regulator has served notices to brands including Heritage Fresh Paneer, La Casa vegan spread and Cipzer juice capsules for misleading labelling and false product claims, escalating its crackdown on deceptive marketing across the F&B sector.

— Filed Mon, 6 Jul, 2026, 18:37 IST · Source Times of India · Business · Updated

FSSAI issued notices to multiple food brands including Heritage Fresh Paneer, La Casa vegan spread and Cipzer juice capsules over misleading claims and labelling violations, continuing its crackdown on false food-product claims affecting Indian F&B operators.