Delhivery CEO sees Shein’s India return as a positive signal for ecommerce
Delhivery CEO Sahil Barua said Shein’s re-entry into India would benefit the wider ecommerce market, pointing to potential gains in online fashion demand, competition and logistics activity.
Delhivery’s CEO said Shein’s re-entry into India would be positive for the country’s ecommerce market, signalling potential competitive and demand benefits for Indian online retail.
Why this matters
The view extends Delhivery CEO’s May 2023 signal that Shein’s India re-entry could lift online fashion demand, alongside recent signals that Shein’s return could strengthen the ecommerce ecosystem.
Retail-brand signals are accelerating, up 95000% QoQ.