Delhivery Acquires Retail-Tech Startup Primaseller to Deepen Supply Chain Play
Logistics unicorn Delhivery has acquired retail-tech startup Primaseller, expanding its capabilities across retail technology and supply chain. Deal value and further terms were not disclosed.
Logistics unicorn Delhivery has acquired retail-tech startup Primaseller, expanding its capabilities in the retail technology and supply chain space. No deal value or further details were disclosed.
Why this matters
The Primaseller deal follows Delhivery's acquisition of Aramex's India unit and its financial arm securing an RBI Type II NBFC licence, signaling a broader push across logistics, retail-tech and merchant services.
Retail-company theme is accelerating, up +791700% QoQ.