Delhivery Acquires Retail Tech Startup Primaseller to Bolster Supply Chain Stack
Logistics unicorn Delhivery has acquired retail technology startup Primaseller, folding omni-channel retail and inventory management capabilities into its logistics platform. The deal expands Delhivery's offerings for Indian retail supply chain and distribution players.
Logistics unicorn Delhivery acquired retail technology startup Primaseller, adding retail tech capabilities to its logistics operations, expanding its offerings for Indian retail supply chain and distribution players.
Why this matters
The Primaseller deal extends Delhivery's push into omnichannel commerce and inventory management, building an integrated retail supply chain stack atop its logistics network.
Retail-company signals accelerating, up 776,900% QoQ.