Delhivery Acquires Retail Tech Startup Primaseller

Logistics unicorn Delhivery has acquired retail technology startup Primaseller, adding omnichannel retail and inventory management capabilities to its logistics stack for Indian retailers.

— Filed Tue, 14 Jul, 2026, 14:04 IST · Source Inc42 · Quick Commerce · Updated

Logistics unicorn Delhivery acquired retail technology startup Primaseller, adding omnichannel retail and inventory management capabilities to its logistics offerings for Indian retailers.