BofA: India a big consumer AI market, but agentic shopping, travel, money apps face trust gap
Bank of America says India could emerge as a major consumer AI market, yet adoption of agentic AI for shopping, travel and finance is constrained by trust and behavioural hurdles. Report flags Meesho's Vaani, MakeMyTrip and Ixigo, alongside OpenAI's tie-ups with Nykaa and Eternal, as early test cases over the next 12 months.
BofA report says India could be a major consumer AI market, but adoption of agentic AI for shopping, travel and finance faces trust and behavioural hurdles. Cites Meesho's Vaani, MakeMyTrip, Ixigo, plus OpenAI tie-ups with Nykaa and Eternal.