Amazon India rolls out AI Seller Assistant in English, Hinglish ahead of Prime Day 2026

Built on Bedrock, Nova and Claude, the tool automates listings, inventory and cross-border expansion. Early users cut routine task time by 70%, with 70% listing pre-fill. Seller Connect workshops engaged 5,000 sellers across 20+ cities.

— Filed Mon, 15 Jun, 2026, 16:39 IST · Source YourStory · Updated

Amazon India launched AI-powered Seller Assistant in English and Hinglish, built on Bedrock, Nova and Claude, to help sellers automate listings, manage inventory, and expand internationally. Early users cut routine task time 70%; Seller Connect workshops ran across 20+ cities with 5,000 participants.

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