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Swiggy Instamart logs 150% surge in protein orders; 10,000 SKUs now stocked
Two-year order growth of 150% spans 10,000 protein SKUs on Instamart, with protein chips (+300%), yogurt (+280%) and milkshakes (+225%) leading the pack. Peanut butter tops searches; tofu up 87%. Demand is spreading from Bengaluru and Mumbai into Nagpur, Jaipur, Guwahati and Visakhapatnam.
Business Today · Latest · 5/27/2026, 11:10:30 AM